"Mr. Food" dies from cancer

By WEEK Producer

"Mr. Food" dies from cancer

November 21, 2012 Updated Nov 21, 2012 at 2:07 PM CDT

CENTRAL ILLINOIS -- Art Ginsburg, the founder of Mr. Food, passed away Tuesday night from pancreatic cancer.

Ginsburg, who enticed viewers for decades with a can-do focus on easy weeknight cooking and the tagline "Ooh! It's so good!", was diagnosed just over a year ago.

The cancer had gone into remission following early treatments and surgery but returned earlier this month.

With a pleasantly goofy, grandfatherly manner and a willingness to embrace processed foods, Ginsburg endeared himself to millions of home cooks via 90-second segments syndicated to 125 local television stations around the country, including ours.

He had been a regular on News 25 for as long as anyone can remember.

He published 52 Mr. Food-related cookbooks, selling more than 8 million copies.

Mister Food, Art Ginsberg, was 81 years old.

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